Questions for creating a new web site

The following are questions website developer or webmasters will ask when planning on building your website. Reviewing these simple questions will assist you and the web developer in putting together a solid website quote.

  1. Who is the website for?
    • Is it for personal or business use?
  1. Who is the target market and what are their demographics?
    • Will you be targetting teens, adults, seniors, males under 30, small business community, academics, local market, nationwide?
  1. Tell us about your business
    • What type of business

Thinking about your new website logo

When building a new website for a client I like to ask for a business card or company letterhead to see if a company logo or a certain type of branding exists.

In most cases, if the company has been around for a while and has spent money on marketing, they will in effect have had a professional design a logo for them already made.

In other cases, the company is starting out and is looking for an identity to represent themseleves with online.

Website Template Tips

Had a good conversation today with a friend about the type of website he is requiring for his business and the topic of website templates came up.

Obviously he wants his website to look good, give a professional image to his clients and something simple enough that he can manage himself with Adobe Dreamweaver.

I cringe when someone says they want to manage their own website because questions like “Do they know how to upload files?”, “What is they delete a file?”, “Will I need to provide training?”, etc.

Defining website structure

The importance of defining website structure is end user usability. If you make it easy for them to find information on your site, they stay longer and come back for more. Planning ahead and creating a good site structure will also help you in the future when you need to add or expand your website.

Simple questions to ask are:

  1. How will the user navigate through the site? Menu based, text links, buttons?
  2. How will the user complete the task at the website?

What will your website do?

Probably the most important item to figure out before launching or creating your own website is answering the question “what do you want your website to do?”

This is one of the first questions I will ask anyone wanting a website. The answers are always different.

The photograhy case

Today I met with an old friend of mine who recently got in to photography. He has spent money on equipment, joined associations, networked amongst friend but has still yet to print and produce business cards for his business. Why? Because he does not have a website.